Discovery Channel - 'Deadliest Catch 2' Guerilla Marketing Campaign


After the success of our Discovery Channel Media Launch, we followed up with a exciting ambush theatre scenario on the streets of Cape Town - using our fantastic 'Clinton Crab' and his 'Friendly Fisherman' to market Discovery Channel's new season of 'Deadliest Catch 2'.

We were rewarded with great public interest and media coverage - even a front page photo in Die Burger!

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