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World-Design-Capital-2014-Industrial-Theatre-Campaign-(2)

World Design Capital Industrial Theatre

Cape Town was chosen as the World Design Capital for 2014, and all aspiring designers were invited to submit design proposals! To educate and inspire the public, Show Works created, scripted, directed and executed an Industrial Theatre campaign, in a series of flashmob style activations that hit the streets of Cape Town.

Targetting hotspots like the Civic Centre, Green Market Square, Gugulethu Mall, Khayelitsha Mall, and Thibault Square, our Design Crew dancers and MC informed the public about the exciting upcoming events, and how they can get involved.

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To educate and inspire the public, Show Works created, scripted, directed and executed an Industrial Theatre campaign, in a series of flashmob style activations that hit the streets of Cape Town.

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