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 Fitbit Versa 2 Launch Event

A stylish launch event for the new Fitbit Versa 2 was held in Cape Town at the gorgeous 12Apostles Hotel.

Media were invited to a short presentation by Fitbit executives, and a keynote presentation by Doctor Darren Green, focusing on health and wellness and the benefits of good sleep.

After the presentations, guests wandered along the nature trail to the Fynbos Garden where they experience the “Fitbit Retreat”.

A juice bar served delicious smoothies and fresh juices, and tasty but healthy canapes and snacks were circulated. Guests indulged in massages from the therapists from Sheer Bliss, overlooking the Atlantic Ocean, while in our meditation zone, guests could relax and listen to a guided meditation on the headphones.  Fitbit product stands were available for guests to interact with the product.

That evening, we turned the venue around for a stylish intimate trade dinner with key clients, hosted in the beautiful conservatory venue. After a short presentation, guests sat down to enjoy a delicious three course meal together.

Wanted to extend another thank you for bringing Alex and the team’s vision to life for the launch. The hard work showed and the guest feedback has been great!
It’s always a pleasure working with your team and no matter what happens behind the scenes, the delivery and experience to the guest is always phenomenal.”

Natalie D’Amico, Fleishman Hillard PR Agency

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