Brandhouse ‘Drink IQ’ Campaign

Show Works Creative Entertainment was proud to be involved in the media launch of Brandhouse’s DrinkiQ campaign. The campaign focusses responsible drinking, and was launched to media in Johannesburg. The launch was hosted in conjunction with the South African Football Players Union, and many sports celebrities were there to pledge their support to this worthy campaign.

Guests were lead through a DrinkiQ training session, during which Show Works produced an eye opening Industrial Theatre piece to highlight the effects of drunk driving, and the importance of responsible drinking choices.

After the presentation, guests signed the pledge wall, and enjoyed snacks and refreshments.

“Thank you so much for a very successful day today – a lot of work and planning went into the success of  this 3hr event and your efforts are greatly appreciated. What a proud moment to hear what I think was the first radio segment on DrinkiQ on Kaya FM on our way to the airport – really great feeling and testimony to the hard work that went into this event. I am so proud to have worked with spectacular individuals such as you and I have no doubt that you will continue to contribute to the great success of DrinkiQ SA.” – Phumza Renque – Corporate Social & Responsibility Manager: Brandhouse

“Just wanted to give you guys a special thank you for all your hard work with this DrinkiQ project – you guys did a super-amazing job. It was such a great pleasure working with you two as you are so professional, always on-the-ball with such great energy and definitely the best in the business! Show Works – you guys rock!” – Natasha Smuts – FD, PR agency to Brandhouse