Celebrity Game Night S3 Virtual Media Launch Event

CELEBRITY GAME NIGHT S3 Virtual Media Launch Event

E! Entertainment is known for it’s awesome, star-studded show launch events, so when we were asked to translate this into a virtual setting, we knew we had to think out of the box and really have some fun!

Even before the event, we built the excitement with the delivery of a stunning branded E! smash box invitation, which guests had to smash open with a hammer to reveal the event invitation and details inside.

All guests then received an awesome pre-event Celebrity Game Night party-in-a box, filled with cocktail ingredients and party favours, and were invited to log in to a custom-designed platform for an exclusive preview and one-on-one chat with some of the stars of the upcoming season.

Our star-studded line-up of the show’s guests included Anele Madoda, Jason Goliath, Ayanda Thabethe, Roxy Burger and Sandile Mahlangu who answered the press Q&A and told anecdotes and stories about filming their episodes.

Thank you, Lisa and the whole team, it was lovely working with you all on this event. We’ve received amazing feedback from the media – Nasiphi Mvunyiswa, PR Manager, Total Exposure

Thanks Sally and Lisa for all your awesome organization – I’ve been watching from a distance and it’s been super smooth and seamless. Couldn’t have done this all without you – Taryn Rose, Marketing Manager Africa, NBCUniversal